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When to list your rental property for Christmas 2023

By June 24, 2023 No Comments

On a recent trip to Banff, Canada, we stopped in at a store to buy a Christmas ornament as part of our tradition when exploring abroad. It was July.

Now, Banff is a popular tourist destination so there were many stores selling all sorts of kitsch, but what made this store unique was that it was dedicated entirely to Christmas – ALL YEAR. I thought, how is it that a Christmas store can survive year-round?!

Well, the answer of course lies in the strong cultural ties to this magical time of year – a time of year when a huge portion of the world’s population plans in advance for the presents, the family dinners, the school vacations, and the time away to their favourite holiday destinations. Ah heck, we just went through all this!

But! The sooner you get back in the holiday spirit the better. In a recent survey conducted by ‘Stayz’ approximately 42 per cent of Aussies said they would be booking their Christmas holidays six to 12 months in advance. And so they should! The demand is so high that leaving it to the last minute can mean you won’t get the property of your holiday dreams. So to avoid disappointment, it’s important to plan ahead.

Pre-planning also allows you to brace yourself for the shifts in pricing that occur around everyone’s favourite time of year. Since 2019, there have been huge changes in the world, and the impact on the short-term rental holiday market has been substantial. In fact, rentals in desirable holiday areas are now often booked for 3x what one would pay in the off-season.

In 2022, data from AirDNA, which tracks Airbnb and Expedia to name a few, found holiday rental pricing hit record levels around Australia – some up by more than 80 per cent since late 2019 levels. It’s clear that holiday homeowners, like airlines, are making up for lost time, while others are capitalizing on the domestic travel boom.

Looking to Christmas & New Year’s 2023 now will give you the time to find the perfect property, the time to budget for the expense, or the time to gather commitments from friends and family so that the cost can be shared. Property hosts like Air Design Australia are here to help and can allow multiple payments spread out over the year so you don’t have to pay for the cost of the holiday upfront.

If you are a homeowner looking to capitalize on the Short-Term Rental boom, connect with us through www.airdesign.com.au. We excel at designing, marketing and managing short-term rental properties.

And if you are a vacationer looking for the perfect holiday rental, check out some of our amazing properties such as our Waterfront Wonder near Woy Woy   or our Ocean View Oasis in Austinmer . When the crunch of holiday preparation sets in, you’ll be glad you did!

AirDesign

Author AirDesign

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